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CURATORBAIT
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The shade

Running blue

Every tray tile is read off the capture itself, so this compartment holds the sites where the shade genuinely carries the page — not the ones that merely claim it.

6 catches in this compartment

superlist.com

SaaS · Dark · Minimal

Superlist is the task manager built by the founders of Wunderlist after Microsoft absorbed their first one — tasks, notes and team plans in a single app. The pitch leans hard on finish: a to-do list you'd actually enjoy looking at.

5 swatches

mercury.com

Fintech & crypto · Dark · Minimal

Mercury provides banking and finance software to startups, and has spent years arguing that financial software deserves real design attention. Much of the industry's current taste in fintech interfaces traces back to this company's output.

5 swatches

headspace.com

Health & wellness · Illustration · Playful

Headspace turned guided meditation into a mainstream subscription app, with mental-health coaching and sleep content folded in since. Its round-headed characters and sunrise palette made calm itself into a recognizable visual brand.

5 swatches

atlasobscura.com

Travel & hospitality · Editorial

Atlas Obscura catalogues the world's overlooked wonders — sunken churches, absurd museums, parks built to be misunderstood — in a largely reader-contributed atlas grown since 2009 into tens of thousands of places. Trips to many of them are what fund the archive.

5 swatches

monocle.com

Publishing & media · Editorial

Monocle is Tyler Brûlé's magazine of global affairs, business and soft power, published on paper first since 2007 with a radio station on the side. Its website behaves like a broadsheet that happens to load in a browser.

5 swatches

rijksmuseum.nl

Art & museums · Editorial · Typographic

The Rijksmuseum is the Netherlands' national museum of art and history, home of The Night Watch and The Milkmaid. It was an early mover in giving away ultra-high-resolution scans of its own masterpieces for anyone to download and reuse.

5 swatches